What is white ink and how do I know if my order needs it?

White ink printing is a feature exclusively offered on our Clear Bopp, Silver Bopp, and Rainbow Holographic roll label/sticker materials. Typically, white color cannot be printed on either of these materials, as it will show up as transparent on Clear BOPP and as metallic silver on Silver BOPP. To produce white on these materials, we utilize a layer of white ink below the artwork. This layer of white ink is printed beneath your artwork to allow the white color to show through.

White ink may be utilized across various locations of your artwork. Given the nature of these materials, failure to utilize white ink in select areas of your artwork will result in these being printed as semi-transparent (for Clear Bopp) or metallic (for silver bopp). See the figures below for more information on white ink and a visual representation of how your sticker or label will look.

If you’re looking to have white ink printed on your artwork, make sure to select White Ink: Yes when configuring and pricing your order and provide a vector file of your artwork. This is a layered/editable file that is typically an AI, SVG, EPS, or layered PDF file type. We are unable to create white layers using flat image files such as JPGs or PNGs. Please also indicate the areas of your artwork you’d like the white layer applied under. You can add this information during checkout in the instructions/comments box when uploading your artwork.

Please note if your artwork has white color but you do not select yes for white ink, those white elements will print as clear or metallic silver (depending on the material chosen). You MUST specify that you need white ink.

As always, if you are unsure whether you need white ink or would like to inquire further, contact us and one of our experts will be happy to assist you!